A free 10-page dental compliance audit from the world’s most focused dental SEO agency. We check your website’s claims, testimonials and pricing language against FTC and ADA advertising standards, at no cost.
10 pages reviewed free. No cost, no card, no obligation.
*Within 24 business working hours of submission.
“Guaranteed painless results” flagged under FTC deceptive advertising rules.
Patient review used as advertising without the required endorsement disclosure.
“Lowest prices in town” with no comparison basis stated.
Most practice owners never wrote their website copy with FTC or ADA advertising rules in mind, and most agencies never checked either. These are the most common patterns we find.
Absolute promises about outcomes or comfort that no dental treatment can honestly guarantee in every case.
Patient quotes or before/after photos used as advertising without the disclosures the FTC requires for endorsements.
Superiority or comparative claims about your practice with nothing behind them to substantiate the statement.
“Lowest prices” or percentage-off claims without the terms, conditions or comparison basis clearly stated.
Hours, phone numbers or practitioner names that don’t match across your website, Google Business Profile and directories.
Your website copy was written for conversion, but nobody has ever reviewed it against actual advertising regulations.
We review your highest-visibility pages line by line against every category below, using the same checklist we apply to every dental compliance audit we run.
Every “guaranteed”, “pain-free”, “permanent” or similarly absolute claim, checked for whether it’s substantiated or overstated.
Patient testimonials and before/after content checked against FTC endorsement and disclosure requirements.
“Best”, “#1” and “better than” language checked for whether it’s substantiated or crosses into misleading advertising.
Every price, discount or “starting at” claim reviewed for the disclosures FTC pricing rules require.
Specialty, credential and scope-of-practice language checked against ADA advertising guidance for accuracy.
Every finding ranked High, Medium or Low, with a specific fix, written for a practice owner, not a compliance lawyer.
Most practices start with the free 10-page audit. If your website has more pages carrying claims, testimonials or pricing language, the full website audit covers the rest.
Covers your 10 highest-visibility pages.
Covers your full website, up to 100 URLs.
The FTC prohibits deceptive or unsubstantiated advertising claims, and the ADA’s Principles of Ethics and Code of Professional Conduct set additional standards for how dentists can advertise. Your state dental board may add its own rules as well.
Most compliance issues aren’t intentional. They’re leftover template copy, a testimonial added without a second thought, or pricing language that seemed fine at the time. This audit catches them before they become a bigger problem.
Dental Master Media is not a law firm, and nobody on our team is a lawyer. This audit isn’t legal advice, and it isn’t a guarantee that your website meets every FTC, ADA or state dental board requirement.
It’s our honest, best-effort review of your website against the advertising standards we know, using the same approach we use for our own clients, so you can spot the claims most likely to cause a problem and improve your content. For anything with real legal weight, have your own attorney review the specifics.
Nothing to install, nothing to schedule to get started: just your website and a few details.
Submit your clinic’s website, your name and confirm you’re a USA-based practice. It takes under a minute.
A member of our dental SEO team reviews your 10 highest-visibility pages against FTC and ADA advertising rules.
We send your results within 24 business working hours, with each issue ranked by severity and a specific fix.
A dental SEO expert walks you through your report, answers your questions and helps you map out next steps. Work on it yourself or bring us in, whatever fits your practice.
We’d rather tell you upfront than waste your time.
This audit applies the FTC and ADA framework for USA practices. We run the same compliance audit for independent dental practices in five other markets, each checked against its own regulatory framework.
United States
Australia
UK
Canada
New Zealand
SingaporeTell us a bit about your practice. A member of our dental SEO team will review 10 pages of your site against FTC and ADA advertising rules and send your results straight to your inbox.
Takes under a minute.
Straight answers before you request your audit.
Still have a question? Ask it on the call. There’s no sales pitch, just clear answers about your website.
Get My Free Audit →Each one looks at your website from a different angle. Request one, or all three.
